Three tiers. Revenue attribution on every plan. Billed monthly or yearly through Shopify.
Managing 5+ Shopify stores? Unified dashboards, shared media libraries, role-based access, SSO, and a dedicated success manager.
| Feature | Lite $15/mo |
Essential $39/mo |
Premium $49/mo |
|---|---|---|---|
| Smart links | |||
| Active links | 500 | Unlimited | Unlimited |
| Tracked clicks / mo | 5,000 | 50,000 | Unlimited |
| QR codes & UTM builder | ● | ● | ● |
| Password & expiration | ● | ● | ● |
| Device targeting & cloaking | — | ● | ● |
| Custom branded domains | — | — | ● |
| A/B testing on destinations | — | — | ● |
| Social scheduling | |||
| Connected social accounts | 5 | 10 | 25 |
| Scheduled posts / mo | 500 | 2,000 | 10,000 |
| All 9 platforms | ● | ● | ● |
| Master & channel overrides | ● | ● | ● |
| Auto-comments (instant / time / likes) | — | ● | ● |
| Content calendar & iCal export | — | ● | ● |
| Attribution & analytics | |||
| Click tracking | Basic | Full | Full |
| Last & first-click attribution to Shopify orders | ● | ● | ● |
| Revenue by platform / geo / device | ● | ● | ● |
| Multi-touch attribution (linear · time-decay · position-based) | — | — | ● |
| CSV export | — | ● | ● |
| Conversion events (leads, custom) | ● | ● | ● |
| AI content coming soon | |||
| AI caption writing & rewriting | 50 cr/mo | 250 cr/mo | 1,000 cr/mo |
| AI post optimization (per platform) | ● | ● | ● |
| Operations | |||
| Activity audit log | ● | ● | ● |
| Team members | 1 | 3 | 10 |
| Support | Email (72h) | Email (48h) | Priority (24h) |
All billing is handled through Shopify's subscription API — the charge appears on your regular Shopify bill. No separate payment method needed. You can upgrade, downgrade, or cancel at any time.
No. Plans start at $15/month on Lite. We deliberately don't run a free tier — every install is a paying merchant, which keeps the support quality high and the roadmap focused. You can cancel any time.
Yes. Every plan can be billed monthly or yearly. Yearly is twelve months minus $10 — Lite $170/yr, Essential $458/yr, Premium $578/yr — and switches through the same Shopify subscription. Pick monthly or yearly when you subscribe.
Every plan — including Lite — closes the loop: the _pl_click first-party cookie follows shoppers into Shopify checkout, so each order is matched back to the post and platform that drove it, with revenue broken down by platform, geo, and device. Lite and Essential use single-touch attribution (last-click or first-click, your choice). Premium adds multi-touch — linear, time-decay, and position-based models that split credit across every link a shopper touched on the way to buying.
You'll get in-app warnings at 80% and 100% of your limit. At 100%, new clicks stop recording (redirects still work) and new posts can't be scheduled until the next billing cycle or an upgrade.
No. Click limits count only clicks on your short links. Redirect traffic that isn't attributed (because a cookie is blocked, for example) doesn't consume your quota.
Custom branded domains are a Premium feature. On Lite and Essential, all short links live on pstl.sh.
Coming soon: built-in AI caption writing and per-platform optimization (Instagram caption length, X character limits, LinkedIn tone, etc.). Each generation consumes one credit. Credits reset monthly with your billing cycle and don't roll over. Lite gets 50, Essential 250, Premium 1,000 — adjust your plan if you need more.
Yes — 50% off Essential for registered non-profits and verified .edu addresses. Email sales@usepostli.com once you've installed and we'll apply it.
Most merchants see attributed revenue exceed the Essential plan price in week one.
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